Design to Sell

Description

Design to Sell: Use Microsoft Publisher to Plan, Write and Design Great Marketing Pieces
Put the power of design to work for you - even if you're not an expert! Gain the competitive edge as you plan for marketing success with Roger's easy-to-use worksheets and templates; craft compelling messages that engage your reader's full attention; master basic design principles and exploit the power of color, type, and graphics like the pros; learn insider techniques that make your marketing materials credible, recognizable, and reusable; choose the most effective medium and distribution method to match your needs and budget.